In the beauty industry, most brands are focused on newness, or the illusion of it — from South Korean innovations in skin care to the impossibly expanding catalogue of mascara wand shapes.
… THIS VINTAGE-INSPIRED COSMETICS BRAND IS WINNING BIG WITH HOLLYWOOD MAKEUP ARTISTS
We may love those mad scientists of makeup at MAC Cosmetics, but our wallets certainly don’t. Between the brand’s new line of neon matte lipsticks and its delicious smelling perfumes, it’s hard to not to totally splurge every time we walk past the makeup counter.
… MAC Cosmetics’ New ‘Pizza Cutter’ Eyeliner Will Change Your Makeup Routine Forever
Finally! Another use for condoms has emerged—outside of, you know, protection against pregnancy and STIs. Thanks to a discovery made by one beauty vlogger, you may now want to consider incorporating condoms into your beauty routine by putting one on your Beautyblender.
… Putting Condoms on Beautyblenders Is Apparently the Latest Beauty Blogger Hack
Lights up on New York Fashion Week. As always, Team ITG is scoping out the backstage situation at the shows, culling beauty looks for your reading pleasure (and also pocketing some tips of our own.) This season was some of the same—it appears fresh, natural makeup isn’t going out of style anytime soon—with a few surprises along the way.
Long before Kylie Cosmetics was even a thought, the ultimate nude lip liner and lipstick combos came from M.A.C Cosmetics.
What does it take to become one of Hollywood’s most sought-after leading ladies?
Break out your banana clip, because ’80s beauty signatures are back—and they look better than ever. So what does one pair with the power shoulders spotted on the runways at Balenciaga, Saint Laurent, Rodarte, and Isabel Marant? An equally bold set of hair and makeup looks, of course.
… How ’80s Beauty Signatures Are Staging a Serious Comeback in 2017
