Hailey Baldwin and Taylor Hill have some major beauty news to share — both models are the newest faces of L’Oréal Professionnel.
“We’re delighted to welcome Hailey Baldwin and Taylor Hill into our L’Oréal Professionnel family,” said Marion Brunet, L’Oréal Professionnel International General Manager, in a statement. “They embody a new generation of women that is both addicted to fashion and ultra-connected, women who express their personality through hair colour and style to transform themselves just like with make-up.”
Baldwin, 20, will be the spokesperson for the 2017 PRO FIBER campaign along with French stylist Vanessa Bruno’s “It Looks,” which features 24 new shades inspired by nature for L’Oréal Pro’s INOA range. Hill, also 20, will front the re-launch of the Serie Expert hair care line, as well as the Majirel Color Correction campaign.
Both Taylor and Hailey took to Instagram to share the exciting news with Baldwin writing, “I am super happy to join the L’Oréal Professionnel family this year! Can’t wait to share the @lorealpro campaigns with you,” while showing off her flawless new “INOA nude beige” colour by Bruno.
Hill, 20, posted a photo of herself in Paris for press day, with the caption, “So excited to be in Paris talking about my new campaign for @lorealpro and so excited to be apart of the L’Oréal pro hair family! ❤
When it comes to their personal hairstyles, however, the two are rather different — Hailz has been adventurous with choices, experimenting with long and short styles and bold colour, while Tay has stuck to her classic, long brunette locks.
So could this mean more bold choices for Taylor and more classic picks for Hailey? We’ll have to wait and see, but one thing’s for sure: you can bet both girls will have even more envy-inducing hair from now on.
Check out a behind-the-scenes clip of their respective campaign shoots below: