Effortlessly-dressed Danish bloggers sip champagne and sift through rails of immaculate wardrobe essentials. There is a relaxed air of intimacy not usually found at fashion events, but that is to be expected at a presentation by designer Dorothee Schumacher. Having won the hearts of woman globally with her wearable pieces that exude feminity, she stocks 600 stores worldwide, alongside 10 stand-alone stores.
For SS17 the experienced fashionista continues her legacy of producing the kind of elevated essentials that work as the core of every woman’s wardrobe.
We dropped by and captured the showroom models in some of our favourite looks which included camel suede separates, precision-cut blouses and printed trouser suits.